Explainer Videos | Rick Loe Creative Designs

Explainer videos, or as some people call them information videos, provide helpful information about a product, service, or business.

According to a survey conducted by Video Rascal, 85 percent of people are more likely to buy a product once they see an accompanying explainer video. An explainer video will help to clarify your product or service by taking the guess work out of the explanation. Visitors are more likely to be interested in your product as well as the video will generate interest and is a modern addition to a well designed website.

The average person retains only 10 percent of what they hear, but 50 percent of what they see according to a study conducted by Wharton Research Center.

The addition of an explainer video will also help improve your Search Engine ranking by ensuring your site is kept fresh and draws attention to your site. Many people are visual learners, and providing a visual representation of your product or services will help them to understand your product as well as help them retain the information for a longer period.

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